MIAMI BEACH
February 28, 2025The World Travel Awards have once again crowned Miami Beach as the Best Lifestyle Destination of 2023, marking its 6th consecutive win. This prestigious accolade is a testament to Miami Beach’s commitment to hospitality, innovative development strategies, and global influence in the realms of art and luxury.
For the past five years, Miami Beach has remained unrivaled as the top Lifestyle destination worldwide, showcasing a dedication to enhancing quality of life, promoting culture, and integrating cutting-edge technologies to maintain its status as a global beacon.
Grisette Marcos, Executive Director of Miami Beach’s Visitor and Events division, expressed, “We have continually advanced as a premier tourist destination, consistently highlighting our city’s best features through interactive resources and thoughtful https://www.viac-miami.com/wp-content/uploads/2025/02/modern_interior-1920w.webp experiences to engage both our current and future visitors.” One such initiative includes the EXP Miami Beach Tours App, providing tourists with curated thematic itineraries for a personalized experience.
Tourism is a vital industry for Miami Beach and Greater Miami, attracting 26.5 million visitors in 2022 (compared to New York City’s 56.4 million). Total tourist spending reached $20.8 billion, supported by the region’s stunning beaches, thriving cultural scene, top-notch services, and luxurious dining and accommodation options. To enhance hospitality, Miami Beach offers free training courses covering LGBTQ+ guides, customer relations, and hospitality.
Miami Beach’s collaboration with around fifty cities and countries aims to boost international tourism. In 2022, hotel room rates in Miami Beach increased by 14%, indicating growth in the luxury sector. The city’s dynamic art scene, especially contemporary art showcased in its museums and the annual Art Basel Miami Beach Salon, further elevates its global standing. The recent edition, held from December 6 to 10, featured 277 exhibitors and drew 79,000 visitors.